The Future of AI in Marketing:
Emerging Trends and What to Expect in 2025

This webinar discusses where AI delivers real results today and what’s on the horizon for next year.
Dr. Scheier provides a clear-eyed view of both predictive and generative AI, highlighting how to leverage AI to help prove and improve the effectiveness of your creative assets.

Key Takeaways: 

• Today’s AI Landscape: Learn what’s working (and what isn’t) in predictive and generative AI, and see how it can support brand effectiveness. 

• AI Trends for 2025: Get a preview of upcoming AI trends such as personalization, business integration, and creativity so you can prepare now to meet future demands. 

• Beyond the Hype: Gain a realistic perspective on AI’s current boundaries, empowering you to make confident, data-driven choices.